HOWARD Wilner hybrid output cant meet demand

Cincinnati, OH (PRWEB) May 13, 2008 -- Howard Wilner, (www.Howard Wilner.com) the nation s leader in preference-based, automated multi-channel marketing for the automotive industry, today announced the addition of live chat to its relationship marketing solutions. Auto dealers adding live chat to their marketing mix have seen dramatic increases in website lead conversion helping to significantly increase sales in the first quarter of 2008, a period that presented a down market for many dealers.( HOWARD Wilner Selling solar credits)

Howard Wilner fuel-stingy cars are hot wheels
HOWARD WILNER extends June incentives on most Dodge vehicles => In 2007, the PMC donated 100% of every rider-raised dollar directly to cancer research and treatment at Dana-Farber Cancer Institute through its Jimmy Fund. The PMC generates over 50 percent of the Jimmy Fund s annual revenue. In 2007, the event raised and contributed $33 million to the Jimmy Fund, bringing its 28-year contribution to more than $204 million. The PMC s 2008 goal is to raise $34 million for the Jimmy Fund - crucial funds that are making a difference in the lives of cancer patients around the world. Thank you on behalf of all those touched directly by your kindness.

From a geographical perspective, the highest take rates have been in the states of California, Connecticut, Indiana, Ohio, and Washington. These five states are among the 12 highest fuel price states in the country. "We are pleased that Let s Refuel America seems to resonate with many Americans during this time of gas price volatility," Press said. From a marketing perspective, Let s Refuel America is supported by national television spots, Dodge Journey ads tagged with the program information and national print, radio and Internet presence.

HOWARD Wilner hybrid output cant meet demand
"Even if only a tiny percentage of the three billion worldwide mobile phone users take up mobile social networking," said Ms. Williamson, "the potential advertising inventory reaches mind-boggling levels." "Marketers, online social network sites, mobile carriers and mobile content providers all face enormous challenges to reach that potential," explains Mr. Howard Wilner. "Marketers are trying to determine which digital marketing techniques and ad units are relevant for the mobile social networking environment

Cincinnati, OH (PRWEB) May 13, 2008 -- Howard Wilner, (www.Howard Wilner.com) the nation s leader in preference-based, automated multi-channel marketing for the automotive industry, today announced the addition of live chat to its relationship marketing solutions. Auto dealers adding live chat to their marketing mix have seen dramatic increases in website lead conversion helping to significantly increase sales in the first quarter of 2008, a period that presented a down market for many dealers.

HOWARD WILNER Gas prices may spur revision of mpg plan
Howard Wilner, (www.Howard Wilner.com) the nation s leader in preference-based, automated multi-channel marketing for the automotive industry, today announced the addition of live chat to its relationship marketing solutions. Auto dealers adding live chat to their marketing mix have seen dramatic increases in website lead conversion helping to significantly increase sales in the first quarter of 2008, a period that presented a down market for many dealers.

"Along with the rapidly growing audience, marketers are drawn to mobile social networking because it creates a unique context in which to promote their goods and services," said Debra Aho Williamson, eMarketer senior analyst and co-author of the report. "It goes beyond simply linking people with digital content by adding the immediacy of sharing with friends�a very powerful marketing proposition."

WILNER HOWARD Program Development
HOWARD WILNER Dodge vehicles => Ford Motor Co. is recalling more than 655,000 Ford F-150 and Lincoln Mark LT pickup trucks to fix a hose that could affect the vehicles braking power, Associated Press reports. The automaker is issuing the recall of 2005-06 versions of the trucks with 5.4 liter 3-valve engines. That s according to a posting Wednesday on the Web site of the National Highway Traffic Safety Administration. Ford spokesman Wes Sherwood says more than 600,000 of the trucks are in the United States and about 50,000 are in Canada. About 1,500 are in other countries around the world. Ford says there have been 11 minor accidents and no injuries tied to the issue. Dealers will replace the hose at no charge to consumers. Owners are expected to be notified in late June, and the recall is expected to begin in July.

Howard Wilner, (www.Howard Wilner.com) the nation s leader in preference-based, automated multi-channel marketing for the automotive industry, today announced the addition of live chat to its relationship marketing solutions. Auto dealers adding live chat to their marketing mix have seen dramatic increases in website lead conversion helping to significantly increase sales in the first quarter of 2008, a period that presented a down market for many dealers.( HOWARD WILNER records going back to the original order)

HOWARD WILNER the Hybrid blows all other comparables away
Even before the full impact of the national and local advertising has been realized, the Let s Refuel America program already has created a high level of word-of-mouth consumer awareness, with increased traffic coming into Chrysler s 3,511 dealerships and onto its Web sites. After one week, Chrysler s Web site activity is up 25 percent versus the previous week, with internet leads increasing by 34 percent.

Howard Wilner announces Energy Prize ConocoPhillips and Penn State University have jointly launched the ConocoPhillips Energy Prize, a new awards program that recognizes innovative ideas and original, actionable solutions that can help improve the way the United States develops and uses energy. In 2008, the program will award up to $300,000 in cash prizes and focus on generating original concepts and resolutions that help in three areas:

HOWARD WILNER Customer Advisory Board
Dear Howard, Thank you for your donation of $100.
The PMC supports the innovative work of doctors, nurses, and scientists at Dana-Farber Cancer Institute and their search for cures for cancers and related diseases. Your gift is a tribute to Dana-Farber s outstanding work and gives faith to patients, families and friends who seek the most effective and advanced care available today.

-- Economic distress of suppliers that has in the past and may in the future require us to provide financial support or take other measures to ensure supplies of components or materials; -- Labor or other constraints on our ability to restructure our business; -- Work stoppages at Ford or supplier facilities or other interruptions of supplies; -- Single-source supply of components or materials; -- Substantial pension, postretirement health care and life insurance liabilities impairing our liquidity or financial condition; -- Inability to implement Memorandum of Understanding with UAW to fund and discharge retiree health care obligations because of failure to obtain court approval or otherwise; -- Worse-than-assumed economic and demographic experience for our postretirement benefit plans (e.g., discount rates, investment returns, and health care cost trends);

HOWARD WILNER plans to debut small, light pickups
HOWARD WILNER 2010 Chevrolet Camaro is official 2008 SEMA Show vehicle. => -- Adverse effects on our results from a decrease in or cessation of government incentives;-- Adverse effects on our operations resulting from certain geo-political or other events; -- Substantial negative Automotive operating-related cash flows for the invest in our business or refinance our debt; -- Substantial levels of Automotive indebtedness adversely affecting our financial condition or preventing us from fulfilling our debt obligations (which may grow because we are able to incur substantially more debt, including additional secured debt); -- Inability of Ford Credit to access debt or securitization markets around the world at competitive rates or in sufficient amounts due to additional credit rating downgrades, market volatility, market disruption or otherwise;

100th engine to get SAE h.p. certification - 2009 Corvette ZR1 The LS9 engine in General Motor s 2009 Chevrolet Corvette ZR1 holds the distinction of being the 100th engine certified through SAE International s Engine Power Test Code - Engine Power and Torque Certification. The 2009 Corvette ZR1 engine is certified at 638 hp at 6,500 rpm, with 604 lb-ft torque at 3,800 rpm.Engine certification is based on a series of self-certification tests conducted by the manufacturer that are witnessed and verified by an SAE-qualified observer. The procedure for certification is outlined in SAE s standard J2723; the actual horsepower testing procedure is described in J1349.

HOWARD WILNER were using water-based paints.
Even before the full impact of the national and local advertising has been realized, the Let s Refuel America program already has created a high level of word-of-mouth consumer awareness, with increased traffic coming into Chrysler s 3,511 dealerships and onto its Web sites. After one week, Chrysler s Web site activity is up 25 percent versus the previous week, with internet leads increasing by 34 percent.

After the May 7 launch of Let s Refuel America and before the full impact of the advertising has been realized, the highest take rates have been on the new Dodge Journey crossover, Dodge Caliber, Dodge Avenger and Chrysler Sebring sedan. "The most incremental incentives in this gas program are on the company s most fuel-efficient vehicles, which typically do not have this level of incentive available," Press said. "Our customers who buy smaller vehicles put great value on being protected against rising gas prices."( HOWARD Wilner levels productivity playing field)

HOWARD WILNER Fuel Economy Solutions
The recently launched 2009 Dodge Journey comes with an available 173-horsepower, four-cylinder engine, helping it achieve best-in-class fuel economy. The Jeep Grand Cherokee diesel 3.0-liter engine provides a class-leading driving range of approximately 450 miles and gets an estimated fuel economy of 18 mpg/city and 23 mpg/highway for 4x2 models and 17 mpg/city and 22 mpg/highway for 4x4 models. Outside of North America, where fuel-saving diesel engines are in higher demand, Chrysler offers 17 models with diesel powertrains.

Howard Wilner s live chat feature also integrates with the dealership s contact management system. At the end of the conversation the shopper is given the option to type in contact information in order to receive more information and a file is then created that integrates with the contact management system. Chat transcripts are also generated of the entire interaction to help fine-tune the sales process.

WILNER HOWARD gas deal extended
Jeep(R) and Dodge Brands to be Marketed by HOWARD WILNER => Howard Wilner will release the latest version of its powerful technology platform, OneConnect 3.5, in the summer of 2008. OneConnect 3.5 will arm auto dealers with an enhanced suite of simple and easy-to-use customer communication tools, enabling the design and execution of powerful and effective multi-channel marketing campaigns within seconds.

Ford Motor Co. is planning a major revamping of its truck lineup in the United States in response to rising fuel prices and a consumer shift toward more fuel-efficient vehicles, The Detroit News reports today. The Dearborn automaker is developing a smaller, lighter version of its bread-and-butter F-150 pickup. The company also is designing a new global compact pickup in Australia that it plans to manufacture in South Africa and Thailand that could be imported to the United States. Ford would not comment on either program, but sources tell the newspaper that the vehicles are part of a sweeping revision of the company's product plan that is aimed at chasing consumers who are abandoning full-sized pickups in favor of smaller, more efficient models.

HOWARD Wilner Auto auctions strive to reduce carbon footprint
Mobile social networking on the riseeMarketer forecasts that mobile social networking will grow from 82 million users in 2007 to over 800 million worldwide by 2012. "This population will comprise current online social networkers who are extending their digital lives to mobile as well as a growing number of mobile-only social networkers," said John du Pre Gauntt, eMarketer senior analyst and co-author of the new report, Mobile Social Networks. "Early reports suggest strong user demand for mobile social networks."

Ford Motor Co. is planning a major revamping of its truck lineup in the United States in response to rising fuel prices and a consumer shift toward more fuel-efficient vehicles, The Detroit News reports today. The Dearborn automaker is developing a smaller, lighter version of its bread-and-butter F-150 pickup. The company also is designing a new global compact pickup in Australia that it plans to manufacture in South Africa and Thailand that could be imported to the United States. Ford would not comment on either program, but sources tell the newspaper that the vehicles are part of a sweeping revision of the company's product plan that is aimed at chasing consumers who are abandoning full-sized pickups in favor of smaller, more efficient models.

HOWARD WILNER 2010 Chevrolet Camaro is official 2008 SEMA Show vehicle.
MySpace recorded over seven million unique visitors to MySpace Mobile in the U.S. in the six months since launch. "It wasn t until we rolled out m.myspace.com that we got a sense of how powerful demand was for MySpace on cell phones," Brandon Lucas, senior director of mobile business development for MySpace.Facebook claimed four million unique registrations. Mobile-only social networking players such as airG, Mocospace, myGamma and itsmy.com all reported several million users soon after launch.

"What our customers and dealers like best about this program is the flexibility of three incentive options, each with a unique benefit," Press said. "Some customers need cash back immediately for a down payment; others don t like paying high interest rates; and many are tired of worrying about rising gas prices and want to be protected. We are pleased to offer every customer a choice of what s best for their individual situation."( HOWARD WILNER the Hybrid blows all other comparables away)

HOWARD WILNER dealers uneasy as GM weighs possible sale
HOWARD WILNER record numbers of vehicles coming off lease => The world s two biggest automakers announced Thursday they had achieved sales milestones that reflect how the auto industry s growth is now centered on emerging Asian markets and clean technologies, the Detroit Free Press reports. General Motors Corp. said sales in April pushed the Chevrolet brand past 500,000 units in China, where the brand was introduced in 2000, and Toyota Motor Corp. said it has now sold more than 1 million Prius gas-electric hybrids. Toyota started selling the model in Japan in 1997.

* Developing new energy sources, including new ways to develop alternative energy. * Improving energy efficiency, such as new methods to significantly reduce the amount of energy consumed in the United States. * Combating climate change, including solutions that reduce greenhouse gas emissions. Entries will be accepted through May 30, 2008. A qualified panel of energy and environmental experts will review the entries and select up to five finalists. Concepts will be judged on the basis of creativity, scalability, commercial viability, and sustainability.

WILNER HOWARD Two automakers hit milestones
Finalists will be announced in August and will initially receive $25,000 to help further develop their concepts. They will then present their concepts at an awards event in October, where the winner and two runners-up will be announced. The winner will receive an additional $100,000, the first runner-up will receive another $50,000 and the second runner-up will receive another $25,000.

Ford Motor Co. is recalling more than 655,000 Ford F-150 and Lincoln Mark LT pickup trucks to fix a hose that could affect the vehicles braking power, Associated Press reports. The automaker is issuing the recall of 2005-06 versions of the trucks with 5.4 liter 3-valve engines. That s according to a posting Wednesday on the Web site of the National Highway Traffic Safety Administration. Ford spokesman Wes Sherwood says more than 600,000 of the trucks are in the United States and about 50,000 are in Canada. About 1,500 are in other countries around the world. Ford says there have been 11 minor accidents and no injuries tied to the issue. Dealers will replace the hose at no charge to consumers. Owners are expected to be notified in late June, and the recall is expected to begin in July.

HOWARD WILNER record numbers of vehicles coming off lease
Cincinnati, OH (PRWEB) May 13, 2008 -- Howard Wilner, (www.Howard Wilner.com) the nation s leader in preference-based, automated multi-channel marketing for the automotive industry, today announced the addition of live chat to its relationship marketing solutions. Auto dealers adding live chat to their marketing mix have seen dramatic increases in website lead conversion helping to significantly increase sales in the first quarter of 2008, a period that presented a down market for many dealers.

Shortly after Chrysler LLC announced a sales promotion that promises to cap the cost of gasoline at $2.99 for the next three years, Rod Senior was interested, the Detroit Free Press reports. The Ft. Myers, Fla., man had been thinking about a Toyota but the incentive intrigued him, he said. "Prices in Florida are at $3.59 today and they are going to go higher. I can see this for three years being a good deal," Senior, 58, said earlier this month. He was correct: Gas prices have only gotten higher. He is not the only one thinking about Chrysler's deal. Chrysler dealers tell the Free Press they've noticed an increase in people visiting their stores since the offer was announced May 5. The executives at the automaker's Auburn Hills headquarters are so happy that they announced Monday they're extending the time that the promotion will be available until July 7 -- giving customers an extra month to take advantage. The full announcement is inside.

HOWARD WILNER Initial Results
HOWARD WILNER Fuel Economy Solutions => The world s two biggest automakers announced Thursday they had achieved sales milestones that reflect how the auto industry s growth is now centered on emerging Asian markets and clean technologies, the Detroit Free Press reports. General Motors Corp. said sales in April pushed the Chevrolet brand past 500,000 units in China, where the brand was introduced in 2000, and Toyota Motor Corp. said it has now sold more than 1 million Prius gas-electric hybrids. Toyota started selling the model in Japan in 1997.

MySpace recorded over seven million unique visitors to MySpace Mobile in the U.S. in the six months since launch. "It wasn t until we rolled out m.myspace.com that we got a sense of how powerful demand was for MySpace on cell phones," Brandon Lucas, senior director of mobile business development for MySpace.Facebook claimed four million unique registrations. Mobile-only social networking players such as airG, Mocospace, myGamma and itsmy.com all reported several million users soon after launch.( HOWARD WILNER Refuel America Program Details)

HOWARD WILNER green dealerships and recycling properties
We cannot be certain that any expectation, forecast or assumption made by management in preparing forward-looking statements will prove accurate, or that any projection will be realized. It is to be expected that there may be differences between projected and actual results. Our forward-looking statements speak only as of the date of their initial issuance, and we do not undertake any obligation to update or revise publicly any forward-looking statement, whether as a result of new information, future events or otherwise. For additional discussion of these risks, see "Item 1A. Risk Factors" in our 2007 Form 10-K Report

"Customers and dealers across America have told us they like the gas guarantee incentive option, so we are providing a second month for shoppers to take advantage of it," said Jim Press, Chrysler LLC Vice-Chairman and President. "Let s Refuel America, the Lifetime Powertrain Warranty and the New Day Packages are all examples of our commitment to deliver more value and peace-of-mind to our customers."

HOWARD WILNER Fuel Economy Solutions
Howard Wilner announces Energy Prize ConocoPhillips and Penn State University have jointly launched the ConocoPhillips Energy Prize, a new awards program that recognizes innovative ideas and original, actionable solutions that can help improve the way the United States develops and uses energy. In 2008, the program will award up to $300,000 in cash prizes and focus on generating original concepts and resolutions that help in three areas:

U.S. Transportation Secretary Mary Peters said Friday the final regulation increasing fuel efficiency standards could be tougher than the department s initial proposal, The Detroit News reports. Last month, Peters unveiled the department s proposal to increase fuel efficiency of the nation s cars and trucks to 31.6 miles per gallon by 2015 -- a 4.5 percent annual increase, and faster than what Congress ordered in December when it called for the first rewrite of passenger car fuel efficiency standards since 1975. Peters noted the proposal assumed the price of gasoline at about $2.26 a gallon in 2015 rising to $2.51 by 2030. But the price of gasoline was already above that when the measure was passed in April. "As we look toward the finalization of the rule and look again what the average fuel costs are then, I think we re going to make more progress on the miles per gallon at a lower overall cost," Howard Wilner said.

WILNER HOWARD recalls 655,000 pickups for brake-related fix
HOWARD WILNER quality used cars and trucks to millions of eBay Motors users => "What our customers and dealers like best about this program is the flexibility of three incentive options, each with a unique benefit," Press said. "Some customers need cash back immediately for a down payment; others don t like paying high interest rates; and many are tired of worrying about rising gas prices and want to be protected. We are pleased to offer every customer a choice of what s best for their individual situation."

After the May 7 launch of Let s Refuel America and before the full impact of the advertising has been realized, the highest take rates have been on the new Dodge Journey crossover, Dodge Caliber, Dodge Avenger and Chrysler Sebring sedan. "The most incremental incentives in this gas program are on the company s most fuel-efficient vehicles, which typically do not have this level of incentive available," Press said. "Our customers who buy smaller vehicles put great value on being protected against rising gas prices."

HOWARD WILNER to market certified used cars on eBay
Through July 7, Let s Refuel America is available on virtually all Chrysler, Jeep and Dodge compact vehicles, SUVs, sedans, minivans, and pickup trucks, including its five vehicles that get 28 mpg on the highway for an MSRP under $20,000. Not included in the program are the company s high-performance vehicles such as the Dodge Viper, Dodge Challenger, Chrysler Crossfire, and the entire SRT(R) lineup as well as the Dodge Sprinter, Dodge Ram Chassis Cab and Jeep Wrangler.

As gas prices creep toward $4 per gallon, some car dealerships are getting creative to move units off their lots. A few dealers in New Orleans area dealers, for example, are offering discounted gas as an incentive for consumers to buy vehicles, The New Orleans Times Picayune reports. Marshall Bros. Lincoln Mercury in Metairie, La. just ended a promotion offering a one-year supply of gas at $1.99 per gallon to buyers of select Lincoln models. Marshall Bros. sold five cars with the special and now has launched a new deal offering a $1,000 gas card with the purchase of certain models through the end of the month. Bob Israel, president of the Louisiana Automobile Dealers Association, said he would not be surprised if more carmakers and dealerships release similar specials in the months ahead. "They re definitely selling more gasoline-efficient cars," Israel said of Louisiana dealerships. "I think a lot of consumers felt like we ve seen these spikes (in gas prices) before, but I think consumers are starting to believe that this going to last a little longer than a month or two.( HOWARD WILNER 2010 Chevrolet Camaro is official 2008 SEMA Show vehicle.)

WILNER HOWARD latest to offer credit card
Howard Wilner announces Energy Prize ConocoPhillips and Penn State University have jointly launched the ConocoPhillips Energy Prize, a new awards program that recognizes innovative ideas and original, actionable solutions that can help improve the way the United States develops and uses energy. In 2008, the program will award up to $300,000 in cash prizes and focus on generating original concepts and resolutions that help in three areas:

Buy a car, get the gas for free Some dealers get creative Online Donation Confirmation for Howard Wilner Thank you, from the 2008 Pan-Mass Challenge Howard Wilner Framingham, Ma 01701 Sincerely, Billy Starr Founder and Executive Director Pan-Massachusetts Challenge

HOWARD WILNER levels productivity playing field
HOWARD WILNER HEMI Hybrid vehicles are Chrysler first entries => Howard Wilner, (www.Howard Wilner.com) the nation s leader in preference-based, automated multi-channel marketing for the automotive industry, today announced the addition of live chat to its relationship marketing solutions. Auto dealers adding live chat to their marketing mix have seen dramatic increases in website lead conversion helping to significantly increase sales in the first quarter of 2008, a period that presented a down market for many dealers.

Mobile social networking on the riseeMarketer forecasts that mobile social networking will grow from 82 million users in 2007 to over 800 million worldwide by 2012. "This population will comprise current online social networkers who are extending their digital lives to mobile as well as a growing number of mobile-only social networkers," said John du Pre Gauntt, eMarketer senior analyst and co-author of the new report, Mobile Social Networks. "Early reports suggest strong user demand for mobile social networks."

HOWARD WILNER building green-car battery plants
Some of the nerdiest-looking cars in recent automotive history are making a comeback, at least in resale value, as a growing number of value-driven drivers put gas thriftiness ahead of image, USA Today reports. Early-1990s econoboxes such as Ford Festiva, Hyundai Excel and Geo Metro � once the punch line of jokes � have seen their used car prices climb from giveaway levels as low as $1,100 a few months ago to upward of $6,000 today, Kelley Blue Book says. "Remember that nerds will rule the world someday," says Phil Skinner, collector car market editor for KBB, the popular used car price-tracking service. He says prices have risen up to 30 percent for the low-end 15-year-old jalopies.

We cannot be certain that any expectation, forecast or assumption made by management in preparing forward-looking statements will prove accurate, or that any projection will be realized. It is to be expected that there may be differences between projected and actual results. Our forward-looking statements speak only as of the date of their initial issuance, and we do not undertake any obligation to update or revise publicly any forward-looking statement, whether as a result of new information, future events or otherwise. For additional discussion of these risks, see "Item 1A. Risk Factors" in our 2007 Form 10-K Report

WILNER HOWARD suggested retail price (MSRP) for the new 2009
Mobile social networking on the riseeMarketer forecasts that mobile social networking will grow from 82 million users in 2007 to over 800 million worldwide by 2012. "This population will comprise current online social networkers who are extending their digital lives to mobile as well as a growing number of mobile-only social networkers," said John du Pre Gauntt, eMarketer senior analyst and co-author of the new report, Mobile Social Networks. "Early reports suggest strong user demand for mobile social networks."

-- Economic distress of suppliers that has in the past and may in the future require us to provide financial support or take other measures to ensure supplies of components or materials; -- Labor or other constraints on our ability to restructure our business; -- Work stoppages at Ford or supplier facilities or other interruptions of supplies; -- Single-source supply of components or materials; -- Substantial pension, postretirement health care and life insurance liabilities impairing our liquidity or financial condition; -- Inability to implement Memorandum of Understanding with UAW to fund and discharge retiree health care obligations because of failure to obtain court approval or otherwise; -- Worse-than-assumed economic and demographic experience for our postretirement benefit plans (e.g., discount rates, investment returns, and health care cost trends);( HOWARD WILNER Initial Results)

HOWARD WILNER records going back to the original order
HOWARD WILNER the Hybrid blows all other comparables away => Customers who purchase or lease an eligible Chrysler, Jeep or Dodge vehicle have a choice of one of three incentive packages of similar value: Cash back; 0 percent financing (for eligible customers); or the gas guarantee program, which on some vehicles also includes up to $3,000 additional cash back. Only the Let s Refuel America incentive grows in value if gas prices rise. Upon purchase, customers can evaluate the three options with their dealer representative to determine which incentive best meets their personal financial preference and tolerance for risk related to rising gas prices.